Strategic Plan

GBCA 2.O
2011 Strategic Plan Highlights

GBCA BACKGROUND
Conceived in 1997 by artists and arts administrators and incorporated in 2001, GBCA was led by Founding Executive Director Nancy Haragan until she retired in 2009. In 2010, J. Buck Jabaily was appointed Executive Director. He and Paul Meecham, BSO President, the newly elected Board Chair, led GBCA through its first formal strategic planning process. In January 2012, Buck Jabaily left the GBCA to found Baltimore Open Theatre. He is succeeded by Jeannie Howe, the current Executive Director of the GBCA.

GBCA CORE VALUES

  • Arts and culture are essential to the vitality of the Greater Baltimore region.
  • The cultural community is stronger together than apart.
  • GBCA is inclusive, grass roots, nimble, and independent.

 GBCA VISION

  • GBCA will become the authoritative collective voice of the cultural, creative community.
  • It will earn a seat at the table alongside leaders of industry, academia, and government as a key constituent in the development and growth of the Greater Baltimore region.
  • It will establish and promote regular, highly anticipated events that create value, not only for its members but demonstrate the case for the significance and importance of the cultural community within the regional eco-system.
  • Members, individual artists, colleges and cultural organizations small and large will consider the GBCA an indispensable advocate for the contributions, needs, and interests of the regional cultural community.

GBCA MISSION

The Greater Baltimore Cultural Alliance (GBCA) nurtures and promotes a vibrant, diverse, and sustainable arts and cultural community embraced by all as accessible, relevant, and essential to the region’s quality of life.

GBCA ROLES

GBCA connects artists and groups to one another; brokers relationships inside and outside the arts and culture sector; leads in addressing strategic issues facing the cultural community; and advocates for the continued visibility and financial strength of the sector.

  • Connector: GBCA connects members to each other, organizations to resources and information, artists and organizations, and the cultural sector to the wider community.
  • Broker: GBCA brokers internal and external resources and relationships for its members.
  • Thought Leader: GBCA articulates the issues facing the field, and leads the development of regional strategies for the arts and cultural community. 
  • Advocate: GBCA advocates for the support and visibility of arts and culture in the Baltimore region.

RESOURCES

Because GBCA focuses on value-added programs and services for its members, it will derive half of its revenue from member dues. The remainder will be raised from grants and contributions as well as from earned income, such as fees for services provided.

GOVERNANCE

GBCA will create three new standing board committees to focus on the new roles.  The new committees will be populated with both Board and adjunct members, extending the organization’s reach into the community and utilizing the best thinking of the sector.